Spring Airlines share their top tips on how to create a strong LCC brand in China


What's the secret of creating a strong LCC brand? Spring Airlines shares their top tips on how to succeed in China.

Download Spring Airlines presentation from last year's World Low Cost Airlines Congress and learn about:

  • LCCs in transition: key drivers to change
  • LCC seat share in NE Asia
  • The new wave of LCCs in NE Asia
  • Where we stand today
  • the changing Chinese marketplace
  • the changing Chinese consumer
  • Brand Development and Social media
  • Using China's social media boom to maximise market penetration
  • New Horizons, new challenges

Click here to download the full presentation >

Did you find this presentation useful? Why not join us at the World Low Cost Airlines Congress 2013? To find out more about the event, please download the brochure here >