Has Samsung turned Heathrow into a vision of dystopia?

Many were left stunned this week when they discovered that Samsung, had managed to strike a deal with Heathrow, in a bid to take over the whole of terminal five. The South Korean company will  have full access to the airport’s terminal in their ‘desperate’ bid to raise brand awareness.

Many have labelled this approach by Samsung as an ‘aggressive’ marketing campaign, suggesting that it has tarnished the vision of the terminal, by turning it into a vulgar and tacky advert. Newsy’s Mikah Sargent guides us through the thoughts behind both companies, as well as looking into the public reaction.

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