Airlines using social media – Simpliflying Outlook for 2013

Simpliflying put together this videographic on airlines in social media for 2013. More than halfway through the year, I thought I’d share this so we can have a think about what and who has changed their social media strategy.

How are airlines using social media? How do they dedicate resources? How do they manager business goals and measure ROI? All of these insights and more are in this videographic.