What Makes An Airline A Retailer?

OpenJaw Technologies, founded in 2002, offer high performance distribution solutions to leading travel companies.

And at this year’s World Low Cost Airline Congress, their Vice President for product strategy Mark Lenahan, joined us to discuss how an airline can also operate in the same way as a retailer.

As Lenahan suggests – ‘airlines have a big opportunity, to meet the customers needs, and sell more products.’ But how do they make this happen?

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