Guest Post: How to create the right experience for your online customers

How do you create the right experience for your online customers? WNS have the answer…

Is Web a key channel on your multi-channel customer engagement strategy? If so, are you creating the right experience for your online visitors?

64 percent of the time Website is the first channel of choice for customers according to a recent B2C survey by a leading contact centre analytics firm, NICE. With market estimates indicating e-commerce to become a 1.4 Trillion industry by 2015, is your web engagement strategy intact?

A real-time, Unified Web Engagement tool can help you:

  • Lift revenues by 10-20 percent
  • Reduce cost by 10 percent
  • Increase customer satisfaction by 5-10 percent

Click here to watch the video

Download the article with more information on ProGenie, challenges of tapping into customers website use, benefits and product differentiation >

[youtube http://www.youtube.com/watch?v=lNBmTkIWY04?&rel=0&modestbranding=1&controls=1&frameborder=]

Find out more about ProGenie from WNS here >

We will be discussing how to improve the passenger experience at every touch point with some of the biggest names in the industry including Pieter Elbers, COO, KLM, Declan Collier, CEO, London Airport and Jacob Guerra, Senior Manager Marketing Systems, United Airlines. Follow the banner below to find out how you can get involved.

AirXperience 2014

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[Picture: Highways Agency on flickr]