Download Spring Airlines Casestudy: Growing smart with the smart consumers

Zhang Xiuzhi, CEO of Spring Airlines discussed consumer relations at the World Low Cost Airlines Asia Pacific 2013.

Download the presentation here.

In this presentation:

  • Understand the changing landscape of the China aviation market
  • Discover Spring Airline’s new brand proposition to adapt to the changing Chinese customers’ needs
  • Explore their social media strategies to engage their customers

Download the presentation here.

The 11th annual World Low Cost Airlines Asia Pacific has consolidated its place as the #1 event in Asia for LCCs and their partners to network and learn about the region's opportunities. It will be taking place from the 18-19 February 2014. If you are interested in sponsorship opportunities, please contact Francesca at (65) 6322 2325 or email at Alternatively, you may download the sponsorship brochure here.