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Why don’t airlines think like retailers?

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Why don’t airlines think like retailers?

What it means to think like a retailer, and why some airlines currently don’t, is a topic discussed in this short 2 minute video presentation, featuring VP Product Strategy, OpenJaw, Mark Lenahan. It is an excerpt from a live webinar hosted by Tnooz earlier this year, and provides an excellent starting point to learn more about travel retailing for airlines.

If you want to hear more, why not view the full version of the webinar entitled “Can you double your money by becoming a travel retailer?” which also features Cathy Hornby, Manager of Digital Retail, Cathay Pacific Airways.  The webinar runs for 1 hour 7 minutes and can be viewed at: 

Alternatively participate in OpenJaw’s Round Table session at World Low Cost Airlines Congress, in London, on 16 September 2014. Mark Lenahan will be joined by Dmitry Chuyko, CEO, S7 Travel Retail. Together they will explore the topic “What is travel retailing and is it right for every airline?”.

To book a meeting with Mark, or another member of the OpenJaw team at World Low Cost Airlines Congress, please email

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[Picture: Liz Lawley on flickr]