It is no secret that social media fuels many facets of modern life. From photos of newborns to reality T.V. commentary, social media is the de facto platform on which information is shared across the globe. Perhaps no industry is more familiar with this than the aviation industry, where an airline will face everything from acclaim to ire across multiple platforms on a single day.
In this e-book, Dataminr looks more closely at the issues that the aviation industy is facing today. It shows examples of leading aviation companies are already using real-time social media information and shows how corporate communication professionals can remain at the forefront of breaking news.