Adapting revenue management strategies to retain price-sensitive customers

At Aviation Outlook Asia 2012, Steven Greenway, Head of Commercial, Scoot, expounded on several strategies to retain price-sensitive customers including:

  • Revenue manage by exception
  • Volume driven
  • Multi-channel strategy
  • Bundled and unbundled
  • Supplement fare revenue with ancillaries
  • Connectivity
  • Innovation

Click here to download this presentation by Scoot.

Aviation Outlook Asia 2013 is Asia's C-level conference for the world's most dynamic aviation market. It congregates the region's full-service and legacy airlines to learn from regional and global players and discuss new business strategies to thrive in Asia's aviation industry. Be part of an unparalleled networking platform where best practices are shared, new ideas are explored and partnerships are established!

Held for the 6th year, this event will host over 300 aviation attendees, including emerging aviation giants in the regions of Southeast Asia, Indochina and North Asia. Key executives from international airlines will also be here to look for solutions to drive business growth and continue prospering in the Asian market.

Do you provide a product or solution which helps to propel the Asian aviation industry forward? Do you want to showcase your product or solution to 300 aviation attendees? If so, contact Francesca McKee at +65 6322 2325 or francesca.mckee@terrapinn.com to find out more on how you can leverage on this opportunity to reach out to these leaders in the aviation space in Asia